Culture and Philosophy
Walk around our offices and you’ll find individuals passionate about solving challenging marketing problems with elegant, practical, cutting-edge solutions.
We understand that healthcare providers have unique needs and that by listening and fulfilling these needs we will build a long-term, sustainable business with loyal clients.
The Management Team
Bruce brings 25+ years of experience driving leading-edge product and business initiatives for startups and Fortune 500 companies including Microsoft, AT&T, & Amazon. He has been a VP of Product & Biz Dev for Fairmarket, which IPO’d and was acquired by eBay. Bruce has held positions of CEO at GalleryPlayer, and COO of 1000Musuems and Functionalize. He has also consulted to eBay (ProStores and Shopping.com), Nuance Communications (Automotive Telematics Division), Microsoft (cross-BU and leadership reporting, as well as in MS Azure division). Bruce has an MBA and has extensive executive level and hands-on product management, business development and marketing experience.
Vijay MasinaCTO and VP of Engineering
Vijay brings 20+ years of software engineering and development management experience, building everything from cloud-based systems, to mobile and enterprise class applications. Vijay has worked at Microsoft, Clearwire, Enterprise Rent-a-Car, and most recently as the CEO of DevShip (an off-shore development shop). He has extensive, high-level and hands-on software development expertise and experience.
Blaine brings 20+ years of marketing, sales and business experience. Blaine has been CEO of Word-of-Mouth on Steroids, and Customer Experiences Inc. Both companies have focused on customer experience optimization and word-of-mouth marketing. He has also led sizable consulting practices at Grant Thornton, IBM, and Andersen Consulting. Blaine is also an author (business books and publications), speaker, trainer and business consultant.